MBA Philippines

Team v50

I'm doing a prototype Facebook page for the AGSB community. Please click on the links below if you would like to be part of this effort.

http://www.facebook.com/joseph.deungria?v=app_2347471856#!/pages/MBA-Philippines/130778156955399?ref=ts

When on the site, and if you agree with the concept and its objectives, pls. click on like tab at the lower left. (You can easily unlike in the future...)

Then click on the discussions tab and post a comment or reply on at least one of the topics. You can also click on the direct links below...

http://www.facebook.com/pages/MBA-Philippines/130778156955399?v=app_2373072738&ref=ts#!/topic.php?uid=130778156955399&topic=154

http://www.facebook.com/pages/MBA-Philippines/130778156955399?v=app_2373072738&ref=ts#!/topic.php?uid=130778156955399&topic=152

Mike, being in HR, please consider posting in this additional topic

http://www.facebook.com/pages/MBA-Philippines/130778156955399?v=app_2373072738&ref=ts#!/topic.php?uid=130778156955399&topic=155

Coach

Class Recap: 06.01.2010 and 06.08.2010

Hi classmates.
 
I volunteered to do the class recap last June 1 and I apologize for posting it just now. Just adding some points from the previous post and sharing recap's last June 8.  Hope this still helps.  Thanks!
 
1. Reposting class activities:
 
June 15 - Midterm/Finals*
June 22 - 10-step plan (part 1 of 2)**
June 29 - 10-step plan (part 2 of 2) and integration
 
* Our midterm/final exam will cover chapters from our Marketing Management book by Kotler (except chapters 3, 7, 15, 17, and 20).  Refer to our respective class blogs for the Top 10 questions per chapter.  Coach will source 6 questions per chapter, 2 coming from our Top 10 Questions.  (Check the link: http://coachbong.blogspot.com)
 
Understand and review Coach's "I Love Marketing"  (http://www.slideshare.net/josephdeungria/v47-i-love-marketing-model-created-by-prof-bong-de-ungria and "13-P" models (http://www.slideshare.net/josephdeungria/13-p-approach-for-marketing-analysis-2010-version).
 
**For your reference, download Coach's template by clicking this link: http://www.slideshare.net/josephdeungria/v46-template-and-sample-10-step-by-step-marketing-plan-to-students
 
Other reference:
http://www.hypermarketing2.com/
 
2. New Techie Discovery from Coach
- Registration to Online Survey (http://v50marketing.blogspot.com/2010/05/on-line-survey-pls-answer-by-june-1.html)
- Use Google docs to create your own online survey.  Through your Gmail email accounts, click Documents -> Create New Form)
 
3. 10-Step Marketing Plan
- Discussion using powerpoint
- Competitive positioning
- What is your "unlimited rice?" (using the example of fast food/chicken restos Jollibee, KFC, Mang Inasal)
- Concepts of IMC (Integrated Marketing Communication)
- Determining market size (through primary data, competitors' data, share of shelf, share of market)
 
4. Reminders
- Submit all requirements and assignments (refer to previous post re: grading) and post them in your respective blogs, slide share accounts, and Coach's emai (vcoachclass@gmail.com)
 
- Mac

Class Summary: June 22

we have 2 meetings left: june 29 and july 6!

20 yr plan- Jeff and Alvin reported

10 step plan- Arian, Jewell and Mike reported

Next in line for 10 step plan
Mark, Resty, Dhanz, Yash, Alvin, Ads, Harold, Dane, Sherwin, Ams, Jeff

For those who did manual ratings, pls. input your ratings on hypermarketing2.com blogsite

Absent: Eric, Auren

Pls. search Facebook for Primus Inter Pares On-Line, look for discussions tab and then post your linked in, 20 yr plan (public version), 10 step plan (public version) and blog url.

Coach Bong

Meeting Summary: June 8

Hi classmates.

I volunteered to do the class recap last June 1 and I apologize for posting it just now. Just adding some points from the previous post and sharing recap's last June 8. Hope this still helps. Thanks!

1. Reposting class activities:

June 15 - Midterm/Finals*
June 22 - 10-step plan (part 1 of 2)**
June 29 - 10-step plan (part 2 of 2) and integration

* Our midterm/final exam will cover chapters from our Marketing Management book by Kotler (except chapters 3, 7, 15, 17, and 20). Refer to our respective class blogs for the Top 10 questions per chapter. Coach will source 6 questions per chapter, 2 coming from our Top 10 Questions. (Check the link: http://coachbong.blogspot.com)

Understand and review Coach's "I Love Marketing" (http://www.slideshare.net/josephdeungria/v47-i-love-marketing-model-created-by-prof-bong-de-ungria and "13-P" models (http://www.slideshare.net/josephdeungria/13-p-approach-for-marketing-analysis-2010-version).

**For your reference, download Coach's template by clicking this link: http://www.slideshare.net/josephdeungria/v46-template-and-sample-10-step-by-step-marketing-plan-to-students

Other reference:
http://www.hypermarketing2.com/

2. New Techie Discovery from Coach
- Registration to Online Survey (http://v50marketing.blogspot.com/2010/05/on-line-survey-pls-answer-by-june-1.html)
- Use Google docs to create your own online survey. Through your Gmail email accounts, click Documents -> Create New Form)

3. 10-Step Marketing Plan
- Discussion using powerpoint
- Competitive positioning
- What is your "unlimited rice?" (using the example of fast food/chicken restos Jollibee, KFC, Mang Inasal)
- Concepts of IMC (Integrated Marketing Communication)
- Determining market size (through primary data, competitors' data, share of shelf, share of market)

4. Reminders
- Submit all requirements and assignments (refer to previous post re: grading) and post them in your respective blogs, slide share accounts, and Coach's emai (vcoachclass@gmail.com)

- Mac

Meeting summary: June 1

June 8 20 year marketing plan
June 15 Midterms/ Finals Multiple Choice
June 22 10 step product plan part 1
June 29 Last Day 10 step plan part 2 + integration

Requirements/ %

Attendance 5
Class Partiipation 5
Brand Launch 5 *
Chapter Report 10 *
Top 10 Questions 5*
MT/ Finals 20
20 Yr Mktg Plan 10*
10 Step Product Plan 20* (10% Individual, 10% group average)
Blog (Linked In/ Embeds)5
Case VIBES 5
Commercial 10*
Total 100%